Hi, I'm Joëlle

I’m a designer, artist and visualist working across multiple fields, with an approach rooted in curiosity, systems thinking and experimentation. My career path has been non-linear, often taking shape at the edges of disciplines, challenging my creative limits and inviting an adaptable, sensitive way of working across changing contexts.

My design practice spans interaction design, visual design, UX, prototyping and increasingly design engineering. I’ve designed and shipped products in EdTech, Fintech, Ecommerce, Web3 and the DIY renovation space, often as the solo designer at early-stage startups, wearing multiple hats and navigating ambiguity.

As a process nerd I thrive in roles that balance craft with business needs, helping teams develop efficient workflows and optimise their way of working. My interest in systems design, paired with an eye for detail, has led me to DesignOps-focused roles for Christie’s, iShares and BlackRock as part of the London-based product studio ustwo. I’m currently working with Savills, bringing rigour to MySavills, their client-facing property portal. Working hand in hand with engineering, we're building a design system from scratch using AI-accelerated workflows across design, systems and production.

In parallel, I’ve built an art practice grounded in the relationship between frequencies and form. My focus is audiovisual synchronicity, shaping the invisible by giving sound a sense of physicality. Using real-time generative systems fused with live performance, I explore the connection between what I hear, feel and see, working with a duality of precision and intuition to create visuals sculpted by sound.

I’m the visual artist for electronic musician and DJ Richie Hawtin, touring with him internationally. I’m also a resident artist at FOLD, an artist-led, community-driven nightclub and arts space in London.

My work has been exhibited in Barcelona, London, New York, Brussels, Athens, Hong Kong and Terrassa, and featured in shows curated by Unit London, VerticalCrypto Art and Refraction Festival.

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